Taking all things into consideration, as internet marketers we spend a great deal of our time searching for red hot niches that nobody has discovered…why? There are so many opportunities out there in markets that have been discovered by only a few and there are people making a killing in these micro niches.
For example, taking my previous post into consideration, the VW Camper market is extremely strong around Europe at the moment, this vehicle is going through a kind of revival and is a cool wagon for travelling to and from gigs and parties in, the Myspace and Facebook crowds are mad for this…so why not create a project that serves this niche with a certain amount of quality and at the same time serves you with a modest amount of income?
How? Well, take the keyword research that I presented in the previous post, when I ran this research I was presented with a list of over 1500 long tail key phrases which tells me that the market is active to a failry deep level, offering many opportunities for monetizing.
Once I have this list I then proceed to filter out some of the crap using a tried and tested set of thresholds, these are “more than 200 daily searches” and “less than 30,000 optimized competing pages”. These filters present me with a great list of results which are all healthy in the OCI stakes according to microsofts OCI tool.
Once I have decided which of the keywords are likely to deliver the best sales (top OCI, top searches, lowest competition) then I start to look at what there is in the market that I can use to monetize the searches. The most obvious to me is Ebay, Amazon and Adsense.
With this in mind I find a suitable wordpress theme, tweak it to suit by adding a VW Image and voila my theme is ready to go. By trawling the internet for content in the shpe of videos, articles and Q&A I create and scrape content to populate my site with keyword rich references.
Taking time to create post categories which include my keywords, I then start to post relevant content. The best resource for this has to be wordpress direct, providing frsh content that is automatically posted to your blog that is relevant and keyword rich…without you having to lift a finger! I can set WordPress Direct up to blog from various different sources using my pre-set keywords to create a relevant post.
Once I have set up the VW camper blog, I create additional pages which are also keyword rich which feature ebay stores for VW Camper Sales and VW Camper Spare Parts…take a minute to view the pages. These are simply set up through my abay partner membership.
The rest is automatic…let’s wait to see the results in a few weeks time, I’ll post the juicy bits here so sign up for the updates. All I need to do now is set up some backlinks, do some social posting and rinse and repeat!
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