Expertise Zones – Internet Marketing Rock Star | Launch Mastermindery

Frank Kern is one of the internets foremost product launch experts, many of todays highest performing Gurus turn to Frank as a guiding eye on their product launch campaigns. Originally based in Macon, Georgia, Frank often tells the tale of how tough life was before internet marketing, living with his girlfriend (now wife) India, they operated from a small property on a very low income. Previously jaded by college education and seeing that the guys with the Masters Degrees were finding it hard to make the big bucks, he decided to innovate and become an entrepreneur starting his own business together with a friend.

Franks epiphany came when operating his bricks and mortar dog fencing business (that’s not some kind of canine combat sport by the way), struggling to make ends meet, he was surfing the internet and came across a make money on the internet course by Dan Kennedy, cobbling together the $20 he needed to buy the Dan Kennedy course, Frank pursued an online marketing career with vigour, launching a number of niche products in the form of e-books and taking the internet by mini-tornado!

Earning money on the internet became Frank’s principal earning activity, marketing Shawn Casey’s “Mining Gold” amongst many other niche products, his financial independence arrived to the tune of $500K annual turnover and was shortly seized by the Federal trade Commission (FTC) due to the nature of Franks sales process and the absence of Disclaimers, Copyrights and Terms & Conditions.

Undeterred by the FTC assets seizure, Frank pressed on and resurrected his information empire together with Ed Dale, an Australian Info-preneur, and together they created the Underachiever Mastery System, a course of tutorials and seminars which unveiled the secrets behind niche domination with information products. Underachiever Mastery was an astounding success for Frank and Ed who travelled between USA and Australia chairing coaching seminars to large audiences in key states and cities. John Reese appeared as guest speaker on several of the Underachiever System Seminars which added more bulk to the credibility of Frank and Eds educational course.

The re-birth of Frank Kern into the information marketing arena was a resounding success, buzzing across YouTube, Aussies and Yanks alike were in awe of what had been uncovered by the duo. This buzz opened up the next phase of Franks Internet Marketing empire, as he planned more launches and seminars to a hungry newbie crowd who also wanted the kind of life that Frank had created for himself.

Taking a more ‘Psychological’ approach to internet marketing was a result of Franks childhood, learning from his mother who was a Psychologist, he focussed on the desires and needs of those seeking information on the internet, not solely in the iM arena but in all manner of niches. Adopting a ‘Guru’ like persona within the iM crowd, Frank is now considered to be one of the foremost experts in email marketing, copywriting and product launches, instrumental in the success of the StomperNet launch working closely together with Andy Jenkins and Brad Fallon, Franks efforts in iM are now focussed on high ticket products.

More recently Frank has launched Mass Control, a syndicate which offers the next level of guidance to internet marketers who have established themselves and are looking to ‘get more from what they have got’, through email marketing, video marketing and prospect control. The Mass Control launch created a huge buzz within the iM arena and sold at $1997 per head with a huge seminar held in San Diego for the lucky 500 that acquired seats, out of the 40,000 waiting list Digital Ripple were fortunate in securing positions within the seminar and travelled to San Diego to enjoy two days of solid Mass Control content.

$1,000,000 launches are now commonplace with the likes of

Jeff Walker,

John Reese and

Mike Filsaime and many others, creating a frenzy of pre-launch hype is the key to getting prospects to opt in via auto-responder so that they can slide into the sales funnel and receive a rabid wind-up to the go-live date where iM wannabees wait in line with their credit cards, waiting to be a member of the latest exclusive club.

Frank Kern is almost always involved in this style of launch, masterminding the intrigue, scarcity and fable behind the scenes. A highly effective master in his art, Frank is truly a Guru amongst Gurus.

Very few traces of Frank Kerns information businesses exist on the internet due to the exclusive membership nature of his operation, when Frank says there are only 200 places there are only 200 places! However his latest activities can be seen here on Mass Control Site, awesome free content…a must view!