7) Blog Networks

Once you have established your blog and it has been indexed by the Bots, it is time for you to start building more blogs and external references which point back in to your main site.  So if you have established your main blog on an independently hosted WordPress platform you will also create a blog in a similar theme on Blogger, WordPress, Squidoo, Hubpages, Tumblr etc etc, each of these will have an RSS feed installed from your main blog platform which will result in inbound links from your ‘sub-blogs’.

It is essential that any posts that are created on your main site are indexed by Google before you decide to copy them or re-write them to your ‘sub-blogs’, this will alert duplicate content filters and Google will ultimately ignore the posts.

Try to write naturally on your sub-blogs but focus your main theme writing to the main blog, which will be seen as an authority in Googles eyes.  Use a service like Comment Kahuna to find other blogs in your niche and write constructive and meaningful comments on other blogs, this will result in relative inbound links to your main blog and possibly pass on Page Rank if no-no-follow is established.

How many blogs to create in your network depends upon the niche in which you are operating, it is important to be as random as possible in your structure and posting so that Google doesn’t sniff out your little plot for domination…Google loves natural!

6) Write For Your Audience

When you finally get to grips with google analytics you will quickly discover the power of connecting with your audience.  By knowing what the visitors are really looking for (analyse the long tail keywords in analytics) we can target our keywords more specifically, we can root out the long tail phrases and build our blogs and links to build blog reader loyalty.

By securing this loyalty we can then build a relationship and become an authority on our subject matter, which will result in more links to our pages and increased rankings within the search engines and Web 2.0 portals = MORE TRAFFIC.

Keeping in touch with news worthy articles in your niche is an essential part of your role as a blogger, becoming an authority in your niche, writing compelling material for increased reference.  By researching news worthy issues within your subject matter you will remain at the forefront of reference for your peers and at the same time you will begin to build keywords within your blog that are fresh and upto date.