3) Fresh Content Daily (as unique as possible)

It is not essential to post articles to your blog every day but it is vital that your blog is freshened up and posted at least two to three times each week.  Once you have determined your niche you must be able to write with a flow, if you find that you are having to think and research your posts before you put them up then this is going to slow your overall approach to making money online or to educating your prospects.

WordPress offers you the ability to write posts ahead of time so if you are really inspired and the creative writing juices are flowing then you may be compelled to write a weeks worth (2-4 posts) of articles in a single day. These can then be queued up to post at pre-determined intervals so that the rest of your week is spent on marketing, social posting, link building, outsourcing or maybe even a little time for family!

Find a Niche

Possibly one of the hardest things to decide when you start to blog is “what do I write about”.  This has a number of elements to it’s answer initially dependant upon your desired outcome.  If you are looking to connect with your audience about a passion then obviously you need to choose a niche that you have a great deal of knowledge about, something that offer you an endless opportunity to spout and scribble.

If your intention is to make money with your blog then you need to take a more scientific and analytical approach to your blogging.  Niche research is a greatly under-performed principle when approaching the art of making money online, there are many things to consider before writing a post, deciding on a theme or a host etc etc.  Check my find a niche category and refer to the research which I carried out on the Camper VW niche before I decided to put any work into starting the blog.

This really is the most crucial part of blogging in my opinion, after all it takes just as long to set up a site to fail as it does a site to succeed and make money online.